LabArticleSeat-measured

Ten interaction pages we actually flew

Wave 2 went live August 27, 2026 on ten /sb paths, from confirm-seen through name-generator. These are consumer interaction landings, not product signup pages.

Published 2026-09-09 · Search job: interactive ad landing pages

Interactive ad landing pages we actually flew are the ten /sb offers. Wave 2 went live on August 27, 2026. Same offer set as wave 1. Each cell landed on its own path.

The pages:

  1. /sb/confirm-seen: "Are you seeing this ad?"
  2. /sb/do-not-click: reverse psychology, then a real-person check
  3. /sb/beat-the-bot: ten-second tap challenge against local JavaScript
  4. /sb/hold-confirm: press and hold for 3 seconds
  5. /sb/sandwich-poll: "Is a hot dog a sandwich?"
  6. /sb/scratch-reveal: foil scratch, explicitly not a cash prize
  7. /sb/dinner-picker: pick five ingredients, get three dinner ideas
  8. /sb/weekend-quiz: six questions, destination archetypes, not booked travel
  9. /sb/savings-slider: subscription trim estimate from the visitor's own toggles
  10. /sb/name-generator: pet names, entertainment only

These are seat-measured as launched destinations. This article is not a quality verdict on the traffic that arrived.

What was proven on the pages themselves

Before activate, wave 1 landings were browser-tested. All ten /sb paths returned 200 and visit ingest 202. visit_landed persisted on all ten. proof_human persisted on confirm-seen, do-not-click, hold-confirm, and sandwich-poll.

Wave 2 click URLs carry UTM plus Beeswax macros. The landing logger stores Buzz ids in visit properties, not in campaign_id, because that field must stay an Adprime camp_ id or ingest returns 400.

Each page's expected visible text is what destination approval crawls. The ad headline matches the page hero. Scratch-reveal says there is no prize. Savings-slider says the number is not a guaranteed rebate. Weekend-quiz says suggestions only. That matching is the honesty rule in Curiosity that still tells the truth.

What we will not claim here

We will not treat billed clicks from those flights as people who finished the tasks. Placement and domain grain from the later pull belong in Supply Lab, not in this page list.

We will not describe /sb as a signup funnel. Success on these pages is a completed on-screen task. See Consumer probes vs product ads.

If you want banner lines that match these landings, use What a 300x250 can honestly ask a stranger to do. The asks are already in the catalog. Do not invent a prize to make them clickier.